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EAC's SBDC offering "Email Marketing 101"

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EAC's SBDC offering "Email Marketing 101"

By Lori Dugan

Thatcher, AZ—Eastern Arizona College's Small Business Development Center will offer "Email Marketing 101" on Thursday, June 19, 2014, from 6-8 p.m. in the EAC High Tech Center, Room #124.

Admission for the seminar is $20/person.

"Email marketing gives us a chance to tailor our message to each individual customer, to give them information they want to see based on their likes or dislikes. We can increase the opportunity to make a connection with them or to inform, educate or inspire them through simple emails designed to keep our business top of mind. This seminar will help us learn those techniques, programs and strategies to help us break through the clutter of the inbox and stand apart from the rest of our competition,? said Kevin Peck, EAC SBDC director. What students will learn:

*Why email marketing is still relevant

*Benefits and value of email marketing

*How to get started

*Essential parts of a successful email marketing strategy

*How to include email marketing in social media

Once you have learned everything you need to know to about how to start a successful email marketing campaign, attendees will be invited to schedule a free one-on-one appointment with Peck to set up an email campaign.

To register or for more information about this event or any other events, contact the EAC Small Business Development Center at (928) 428-8590 or email: